APP Roadshow: West Regional 2025
APP Roadshow - West Regional at Intuit Offices
Registration Opens Soon
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Thank you to our Sponsors:
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Booked sessions & speakers follow. Tentative sessions noted.
TUESDAY
October 14, 2025
Time |
Session Name
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Description |
8:30 AM - 9:15 AM |
Registration Open |
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9:00 AM - 9:15 AM |
Welcome to the APP Midwest Regional! |
Let's gather, connect, and learn. |
9:15 AM - 10:00 AM |
Follow the Funds: Spotting Scammers in Wallet-Based Payments |
Where the Money Flows, Risk Follows Inside the Scammer Playbook Early Signals, Smarter Defenses Speaker: |
10:00 AM - 10:15 AM |
Donut Break |
APP was started 27 years ago with the founders gathering around coffee and donuts to collaborate on common challenges and fraud trends. We keep the tradition alive at every event with donuts for all! |
10:15 AM - 11:00 AM |
MATCH Pro Updates & Legal Ramifications |
MATCH Pro has changed acquirers' obligations to MATCH-listed merchants. Meanwhile, processors, banks, and even card networks have faced increased litigation pressure for placing merchants on MATCH. In this session, Ed Marshall and Jennifer Maddux will explore the shifting landscapes to support defensible MATCH-related policies. Speakers: |
11:00 AM -11:45 AM |
High Risk Gaming |
Session details coming soon. |
11:45 AM - 12:00 PM |
Intuit Knowledge Burst |
Intuit gives an update. |
12:00 PM - 1:00 PM |
Lunch |
A light lunch will be provided. |
1:00 PM -1:45 PM |
Building digital trust by combating scams and fraudulent merchants |
Fraud may go unseen; its impact does not. As digital commerce grows, so do the opportunities for bad actors to exploit consumers and merchants alike. Fraudulent merchants are infiltrating the payments ecosystem, using deceptive tactics to scam buyers, damage business reputations, and exploit payment systems. According to recent industry insights, these activities are among the most rapidly growing threats in the payments ecosystem. Mastercard is taking action. We’re advancing fraud detection technologies, partnering with industry leaders, and strengthening oversight to help protect consumers, businesses, and the integrity of the digital economy. Together, we’re building a safer digital marketplace where trust can thrive. |
1:45 PM - 2:30 PM |
Session TBD |
Session details coming soon. |
2:30 PM - 2:45 PM |
Break |
Please take a moment to thank our sponsors. |
2:45 PM - 3:30 PM |
VAMP Post-Enforcement Discussion |
The hard hats are on as we continue to build the session description. Moderator: |
3:30 PM - 4:15 PM |
Roundtable |
A roundtable discussion with you, the audience, discussing the tougher cases, the trends, and the items discussed during the Regional Roadshow and items you are seeing daily. Ask questions of your peers. Share best practices. Find solutions and friends facing the same dilemmas that you are. |
5:00 PM |
Reception |
Details forthcoming. |
Registration Options
Registration Options
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Credits | Price |
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APP East Regional - Member Pass
* Full Day APP West Regional * Lunch * Casual Reception Aftwerward Please make sure you are logged in to get the member price. Refund & Event Policies - click here. |
9.00 (ETA CPP Credit) | $59.00 |
APP East Regional - Non-Member Pass
* Full Day APP Midwest Regional * Lunch * Casual Reception If you are a member, please make sure you are logged in to get the member price. Refund & Event Policies - click here. |
9.00 (ETA CPP Credit) | $99.00 |
APP Regional Roadshow - West 2025
KBYG - Know Before You Go:
Address: Intuit offices, 12600 Casey Avenue, Building 9, Mountain View, CA 94043
Thank you again to our site partners, Intuit, for providing the event venue.
Food:
Lunch will be provided.
There will be no breakfast provided but there will be coffee.
Hotel:
Hilton Garden - 4216 El Camino Real, Palo Alto, CA 94306
AC Hotel (Marriott) - 744 San Antonio Rd, Palo Alto, CA 94303
Code of Conduct:
You can find the Code of Conduct at https://www.paymentpros.org/event-code-of-conduct.
Event Cancellation or Postponement and Refunds:
APP reserves exclusive right to modify, postpone/reschedule or cancel programs for any reason, including but not limited to emergency, inclement weather, or other 'acts of God'. If there is an event cancellation, every attempt will be made to reschedule, and registration fees will be applied to the rescheduled event date.
You can find the full cancellation and refund policies at https://www.paymentpros.org/event-code-of-conduct.